Individual Practice.
For our first session I found five
briefs on a competitions website which I could work with. These were all
competition briefs from 99designs:
Mummy Resurrected Movie Poster
Organization name:
Halcyon
Description of the organization:
Worldwide distribution of independent
feature films, specializing in the Sci-Fi genre.
Industry:
Entertainment & The Arts.
Description:
A poster for the completed feature film,
the Mummy Resurrected. The story revolves around a team of archaeologists who
discover an ancient mummy, releasing evil from its eternal tomb.
One concept is a modern re-imaging of
the artwork from the 1999 Mummy movie.
Still images and other concept artwork
has been uploaded to the following FTP folder: http://halcyonpix.net/99designmummy
Note that in using the supplied Tomb
Robber image from the FTP, both the box he is grabbing, and the stump it is
resting on would have to be changed to something more representative of ancient
Egypt.
Other design concepts/ approaches are
welcomed and encouraged.
The design must have the professional,
polished look and feel of a studio motion picture. There should be a strong
emphasis on the title font, color and placement. There is no need to include
the credit block or presentation credit.
Delivery
Elements:
The
artwork for must be finished in CMYK for printing at poster size 24x36 w/ 1/4
bleed on all sides @minimum of 300 DPI.
The PSD file should be fully layered
and completely editable. All elements should be delivered as INDIVIDUAL LAYERS
and not as flattened objects. The winning designer will be required to be
uploaded to our company FTP.
Notes:
Feel free to post questions and
comments, and we'll do our best to respond in a timely manner. Thanks
and Good Luck!
Create A Winning T-Shirt For A Bicycle
Shop
T-shirt type:
Standard short-sleeve T-Shirt
Target audience:
Men and women.
Color of the t-shirt material:
Orange and Blue.
Required on the t-shirt:
Shop name, and the logo in some form.
Style/theme ideas for the t-shirt:
Clean, hip and crisp. But FUN! We are a
new brick & mortar bicycle shop in Northern California. We are located in a
former art studio. I've included some of our standard logo but feel free to
manipulate and change to your own style. T-shirts will likely be on black,
white or orange T-shirt so please keep that in mind with the colors. Cool to
see Mock-ups of Crush soda/RC Cola/popular logos re-designed to incorporate our
logo.
I've included some pictures of our logos
and bicycle jersey shop so you can get a feel of our style.
Create a logo for Acre. Building homes
and delivering freedom.
Name to incorporate in the logo:
Acre (do not include designs).
Slogan to incorporate in the logo:
None specified
Description of the organization:
Acre Designs produces super efficient
and affordable homes by employing superior design and new technologies and
techniques. A few words that describe the company: Rural, modern, design,
simple, independent
Color preferences:
Should read in black and white. Orange
and grey when color is used.
To be used on:
Print (Business
cards, letterheads, brochures, etc)
Online (Website,
online advertising, banner ads etc)
Merchandise (Mugs,
T-shirts etc)
Signs (Including
shops, billboards etc)
Television/screen
Notes:
Looking for an element of cleverness in
the graphic that relates to the business (had considered geometry of acreage
plots from an aerial view). Would like a rustic/handmade appearance. The
"Acronym" logo above is our existing business - would like the two to
relate somewhat, but not essential. This Acre logo represents a company that
has a chance to reshape people's lives. It needs to have impact and be and
professional but have a real, tactile and personal touch. Must be scalable
vector. Check out the home photos, this is the style of home we generally
do, so the logo must reflect that style. Most likely a sans serif font.
Make A Nice Label Sticker For Tea
Packaging.
Organization name:
Capthé
Description
of the organization and its target audience:
Capthé is a tea brand who will focus on
organic tea only, my target audience will be mainly for women.
Industry
Food & Drink
Description
I want to design a label front and back
for my tea packaging. (Attached my packing solor size and quality). This tea
packaging needs to remind organic product, healthy and happiness. For the size
of sticker I would like something square (if you have better idea your are free
to share with me) about 6X6cm to 10X10cm (adjust as per your design. At front I
need the brand name or logo (up to you), tea name, production years, weight. At
the back I will need story of the tea and description how to serve:
LEAF QTY
INFUSION TEMP
INFUSION TIME
Logo Für Anna-Maria Steyer.
Name to incorporate in the logo:
Anna-Maria Steyer.
Freelance Inspiration Coach ( Consulting
/ Coaching / Team Building ) for enterprises , social organizations and private
clients. The logo should appear later on business card , business stationery ,
website , PowerPoint slides and in the e -mail signature and are also suitable
as favicon ( the website www.steyer - inspiration.de is yet to be created ) .
Background:
In over 20 years of consulting work I
have developed a personal style fresh and inspiring . A new logo , the new CI
and my skills represent .
My Focus:
Inspiring solutions in the field
- Team development and leadership
- Brand development
- Change projects
- Personal Development
Goal:
- The new logo and name lettering should
radiate strength and inspiring personality and communicate visually.
- Both should stand out from the
numerous " Meier & Partners " or " Schulze- training "
consultancies and be distinctive and unique.
- The logo is both clear , competent,
professional and trustworthy work , and personally , accessible, fresh and
elegant. Intelligence and sophistication would be more properties
- It should address all three target
groups (businesses, social organizations and private clients)
- It should be possible to later integrate
well into a separate CD (website , business stationery , course materials )
Specifications:
- Colour seems to me a combination of
fresh, friendly, warm (yellow) Green and a sleek gray and a subtle light blue
above the Best to meet criteria. I'm Nuances of color and other suggestions /
combinations but open.
- Exclude properties: clinical and
scientific-technical, serious - boring - distinguished, esoteric, playful,
ultra- modern.
During our session where we brought these briefs in, we analysed what we wanted from live and competition briefs, and how to achieve those things.
This actively put me in a different perspective in regards to searching for live/competition briefs and I therefore had second thoughts about the ones I had found and for that reason searched for more that would benefit myself as a designer more.
Why have you chosen the brief?
What do you want to get out of the brief?
What do you want to do/make/propose in response to the brief?
What do you need to do/make/propose?
After all questions have been answered, bring contextual ideas, analyse it, mind maps, design boards etc.
After our group session discussing the live and competition briefs I decided I was better off looking for different ones to answer and work to. These will be published on separate posts for easy organisation.
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